Rihanna now sits at the top of her game – aside from being one the most sought-after Grammy-award winning artists and owner of an inclusive and diversity-challenging beauty and underclothing line, the honorary Ambassador for Culture and Youth of Barbados has recently launched her luxury line, Fenty, under the Moet Hennessy Louis Vuitton fashion conglomerate, and she is the first woman and the first person of color to be included in the posh brand.
Just less than a month after its super successful launch in Paris, the Umbrella singer’s newest fashion line hit the Big Apple.
As it was seen in Paris, the ready-to-wear collection of the 31-year-old diva was touted as revolutionary, in a sense that it is catered not just to one size the fashion industry always slaps to our faces, but to a wider size representation up to size 14 in the US.
In fact, during the NYC pop-up shop, Fenty used realistic mannequins and not the standard mannequin young girls envy at the mall.
Masculine x Feminine
The Fenty fashion line leans on both the masculine and feminine aspects of clothing. With varying fabrics from a simple white shirt to Japanese raw denim in different structures with clean cuts, silhouettes, and feminine detailing, the LVMH fashion brand speaks, no, screams Rihanna.
The Diamonds singer explained that her biggest fashion icon is her mom, whose style she described as rebellious – oversized but still with ladylike attributes, much like how this brand showcases oversized suit-dress with structured shoulders and a corset detailing, matching suits with a clean pleating on each leg, and a button-up minidress hybrid with an hour-glass silhouette, loose voluminous sleeves with pockets and double-breasted collars.
Newest Drop
The newest drop that was launched on July 10 features more summer-friendly attires with more vibrant colors, which seemed to pay homage to the singer’s home country Barbados, and far different structures from the initial drop.
Knitted halter tops and dresses, tank dresses and tube skirts in jersey fabric, and drawstring tops and dresses in satin Japanese-themed prints – these are just a few of the newest designs under Fenty. Add to that a wide array of accessories that range from techno-inspired eyewear to their signature T-heel strappy sandals.
Not New to the Singer
Rihanna expressed her belief in her designs, saying that she wanted women to feel confident in her clothes no matter their shape, color, or size.
She also said that she wanted to see her designs in her body, someone who has more curves and thighs.
Of course, the Navy, or the fan base of Rihanna, and even those who are not, showered the brand and the singer with praises because of the fashion line’s size diversity, which is not new to the We Found Love singer.
Her beauty line Fenty Beauty shattered the market with its then-40- and now 50-shade foundation lineup challenging its makeup competitors to live up with the higher expectations of the consumers to be represented.
Even the 2017 Harvard Foundation’s Humanitarian of the Year Awardee’s Savage x Fenty intimate clothing line overcame the obstacle with size representation in the fashion industry, especially in their category.